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By: Shaniyah Ellies
At the heart of this year’s Dynamic Explosion Cheer Competition and Community Day (BCCD) was a powerful message: movement is more than performance, it’s healing.
From high-energy routines to quiet moments at resource tables, the event blended athleticism with advocacy, centering mental health within the Black community.
For organizers and staff like coach Xaria Bullard, the purpose was intentional. Inspired by a commitment to mental wellness, the event aimed to highlight the importance of caring for the mind just as much as the body.
“A lot of times in the Black community, we focus on the physical but forget about the mental,” Bullard shared. “This event brings awareness to how important mental health is, especially for our youth.”
That message resonated throughout the venue. Performances showcased more than skill, they reflected confidence, expression, and emotional release. For Bullard, cheer was life-changing.
Having experienced depression and anxiety, she described it as an outlet that gave her purpose and belonging. Now, as a coach, she strives to create that same safe space for her athletes.
“When they walk through our doors, we want them to feel loved, important, and worthy,” she said.
Beyond the mat, community partners reinforced the event’s impact. Jalen Ballard, a graduate student in clinical mental health counseling, volunteered to provide resources and education.
Through affirmation cards and wellness materials, she connected with youth and families, emphasizing the importance of self-awareness.
“Mental health is just as important as physical health,” Ballard explained. “We have to check in with ourselves, too.”
Ultimately, the event extended beyond competition. It created a space where children felt seen, supported, and empowered. As Bullard put it, the goal was simple but profound: “Even if you feel like you don’t, you matter.”

